By David J. Neff
"The creaky wheels of the nonprofit are approximately to get the grease they want! the way forward for Nonprofits combines twenty-first century techniques (social media, substitute currencies, electronic channels) with enduring luck innovations of the most sensible nonprofits (hiring killer expertise, structuring smart). furthermore, David and Randal lay out a formulation for organizational innovation--the Holy Grail of the nonprofit international. this is often the playbook each nonprofit soldier must make it within the electronic Age." --Beth Kanter, coauthor of The Networked Nonprofit "The way forward for Nonprofits is a must-read for somebody seeking to transcend the established order and instigate sustainable switch in a company. Moss and Neff translate a long time of well-merited event into an action-oriented booklet. The fast fee of switch as a result of electronic expertise has rendered the observe 'innovation' a largely outlined clich?. the way forward for Nonprofits reclaims which means for this word." --Kevin Dugan, Director of promoting, Empower MediaMarketing "If you're employed in nonprofits, i feel that this can be the ebook that might finally be sitting atop your table highlighted, underlined, and dog-eared. Fostering office innovation and creativity is a lofty target that each one folks within the nonprofit international wish, yet few folks understand the mystery formulation to accomplish. the way forward for Nonprofits presents that formulation, and i am excited to place it to take advantage of to assist most sensible neighbors in attaining our challenge of not more Homeless Pets." --Gregory citadel, CEO, top associates Animal SocietyThe way forward for Nonprofits is helping companies capitalize on inner innovation and predicting destiny traits to remake and reshape their tradition, constitution, and employees. by way of utilising the options specified by this publication, nonprofit pros of all degrees can organize their enterprises to use destiny tendencies and advance cutting edge "internal marketers" that will develop profit and force their project. presents nonprofits with a complete playbook on easy methods to create a brand new, extra versatile, leading edge association. offers nonprofits a glance on the way forward for fundraising and communications tendencies into 2016. Case reports spotlight successes and screw ups. Highlights the ability and power of Social Media. Hightlights tips to rent, teach, deal with and encourage "internal entrepreneurial" staff. positive factors actionable suggestion on developing a company that's primed to develop and thrive within the instant and long term destiny. This game-changing booklet unearths how each nonprofit can placed expertise, innovation and destiny developments to paintings to arrive their project and develop profit.
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Additional resources for The Future of Nonprofits: Innovate and Thrive in the Digital Age
Example text
During the Business Process Usually, if you ask any colleague why they work a certain way they will tell you it’s because they’ve always done it that way. Believe it or not the structure of your organization impacts how you do the work you do. Internally your organization is structured to work a certain way and, hopefully, it maximizes efficiency and effectiveness. The way the information flows throughout a business fundamentally determines the success of its output. A few examples of innovation in process management are based on challenging the current way of accomplishing business and prioritizing the flow of information and outputs.
Social media became catalyst to many great ideas, and the enabler of many bad ones. But like so many major paradigm shifts, we lose perspective as the years pass. Our institutional memories are shortened with each passing year and we forget the technologies and social shifts that previously turned an entire industry on its head. Just like we forgot about the population shift of the 1970s, we will soon forget about life before Facebook and MySpace and Twitter and lose perspective on the scope of change that these technologies brought to our industry.
So, in order to understand innovation, it is also wise to look at what innovation is not. Understanding the difference will help you better recognize breakthroughs when you see them in your organization. What Innovation Is Not At the most basic level, things are not innovative when they do not leverage new ideas, new uses for old ideas and technologies, and/or fail to deliver value to the end consumer or constituent. We think that most of what is called innovation these days is not much more than the repackaging of old technology, stale ideas, and product feature developments that truly add little value to the consumer.